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Intelligent Vehicle Remarketing Platform

Steer Autos’ remarketing engine transforms how automotive businesses sell vehicles by combining AI-powered listing optimization, multi-platform distribution, and intelligent lead generation to maximize sales velocity and profitability.

Inventory Management

• Real-time vehicle tracking • Automated condition updates • Financial performance analytics • Lifecycle management

Listing Optimization

• AI-powered description generation • SEO-optimized content • Dynamic pricing updates • Multi-platform publishing

Lead Generation

• Multi-channel lead capture • AI-powered qualification • Automated follow-up sequences • Conversion optimization

Performance Analytics

• Real-time sales metrics • ROI tracking per vehicle • Market performance analysis • Optimization recommendations

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Core Remarketing Capabilities

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Intelligent Inventory Management

Comprehensive Vehicle Records:• Acquisition Data: Purchase price, date, source, and condition • Reconditioning History: All work performed, costs, and timeline • Current Status: Location, availability, and stage in sales process • Financial Tracking: Total investment, carrying costs, and profitability • Market Position: Competitive analysis and pricing recommendations
Data-Driven Insights:• Days in Inventory: Track aging and identify slow-moving vehicles • Price History: Monitor pricing changes and their impact on interest • Lead Activity: Track inquiries, showings, and conversion rates • Profitability Analysis: Real-time ROI calculations per vehicle • Market Trends: Identify which vehicles are performing best
Proactive Management:• Aging Alerts: Notifications for vehicles approaching age thresholds • Price Recommendations: AI-suggested pricing adjustments • Market Opportunities: Alerts for high-demand vehicle types • Reconditioning Suggestions: Cost-benefit analysis for improvements • Disposal Recommendations: Optimal timing for wholesale or auction

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AI-Powered Listing Optimization

Professional Listing Creation:• SEO-Optimized Titles: Search-friendly headlines that drive traffic • Compelling Descriptions: AI-generated content highlighting key features • Feature Prioritization: Emphasize most valuable selling points • Local Optimization: Regional keywords and market-specific language • Emotional Appeals: Copy that connects with buyer motivations
Visual Excellence:• Photo Enhancement: AI-powered image optimization and correction • Sequence Optimization: Arrange photos for maximum impact • 360° Integration: Seamless incorporation of virtual tours • Damage Documentation: Clear presentation of any condition issues • Consistent Branding: Watermarking and brand consistency across platforms
Market-Responsive Pricing:• Real-Time Adjustments: Automatic pricing updates based on market data • Competitive Analysis: Monitor and respond to competitor pricing • Seasonal Optimization: Adjust for seasonal demand patterns • Performance-Based Pricing: Price optimization based on lead activity • Multi-Platform Coordination: Consistent pricing across all channels

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Multi-Platform Distribution

Major Automotive Platforms

Primary Distribution Channels• AutoTrader • Cars.com • CarGurus • CarMax (wholesale) • Dealer websites

Social Media Platforms

Social Selling Channels• Facebook Marketplace • Instagram Shopping • YouTube vehicle videos • TikTok short-form content • LinkedIn (commercial vehicles)

Auction & Wholesale

B2B Distribution• Manheim auctions • ADESA platforms • Dealer-to-dealer networks • Fleet sales channels • Export markets

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Lead Generation & Conversion

Comprehensive Lead Collection:• Website Integration: Embedded lead forms and chat widgets • Platform Inquiries: Automatic collection from listing platforms • Phone Integration: Call tracking and automatic lead creation • Walk-in Management: In-person prospect capture and tracking • Referral Tracking: Source attribution and referral rewards
Intelligent Prospect Analysis:• Behavioral Scoring: Analyze online activity and engagement patterns • Financial Qualification: Credit and financing pre-qualification • Purchase Intent: Gauge likelihood to buy based on interactions • Vehicle Matching: Match prospects to optimal inventory • Timing Analysis: Identify optimal contact timing and frequency
Intelligent Follow-Up Automation:• Personalized Communication: Tailored messages based on prospect profile • Multi-Channel Outreach: Email, SMS, and phone coordination • Content Delivery: Relevant vehicle information and financing options • Appointment Scheduling: Automated booking for showings and test drives • Re-engagement Campaigns: Win-back campaigns for inactive leads

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Integration with Steer AI Ecosystem

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Steer OS Automation

{
  "remarketing_workflows": {
    "new_inventory": {
      "trigger": "vehicle_inspection_complete",
      "actions": [
        "generate_listing_content",
        "optimize_photos",
        "calculate_pricing",
        "publish_to_platforms",
        "setup_lead_tracking"
      ]
    },
    "lead_nurturing": {
      "trigger": "new_lead_captured",
      "actions": [
        "qualify_prospect",
        "match_to_inventory",
        "send_personalized_content",
        "schedule_follow_up",
        "notify_sales_team"
      ]
    },
    "price_optimization": {
      "trigger": "market_data_update",
      "conditions": "days_in_inventory > 30",
      "actions": [
        "analyze_competition",
        "calculate_new_price",
        "update_all_listings",
        "notify_stakeholders"
      ]
    }
  }
}

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Steer Chat Integration

  • Instant Response: AI-powered chat responses to vehicle inquiries
  • Qualification Questions: Automated prospect qualification through conversation
  • Appointment Booking: Seamless scheduling for showings and test drives
  • Information Delivery: Instant access to vehicle details, pricing, and availability

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DeepDiag Data Enhancement

  • Real-Time Condition: Live vehicle health data for accurate representations
  • Maintenance History: Complete service and repair documentation
  • Future Needs: Predictive maintenance information for transparency
  • Warranty Status: Current warranty coverage and remaining terms

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Performance Metrics & Analytics

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Sales Velocity Tracking

Time-to-Sale Metrics

Speed Optimization• Average days on market • Listing-to-inquiry time • Inquiry-to-showing conversion • Showing-to-sale conversion

Lead Quality Analytics

Conversion Optimization• Lead source performance • Qualification accuracy • Follow-up effectiveness • Close rate by source

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Financial Performance

MetricBefore Steer AutosAfter Steer AutosImprovement
Average Days to Sale45 days28 days38% faster
Listing Visibility1,200 views/month3,800 views/month217% increase
Lead Conversion Rate8.5%16.2%91% improvement
Gross Profit per Vehicle$2,400$3,20033% increase

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Market Performance Analysis

Market Position Monitoring:• Price Positioning: Compare your pricing against similar vehicles • Market Share: Track your performance in specific vehicle segments • Response Times: Monitor how quickly competitors respond to leads • Inventory Turnover: Compare your velocity against market averages • Customer Satisfaction: Benchmark your ratings against competitors
Profit Maximization:• Margin Analysis: Identify highest-profit vehicle categories • Pricing Strategies: Test different pricing approaches • Channel Performance: Optimize spending across marketing channels • Seasonal Trends: Capitalize on seasonal demand patterns • Customer Lifetime Value: Track long-term customer relationships

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Industry Applications

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Used Car Dealerships

Complete Sales Solution:• Inventory Optimization: Right-size inventory for your market • Marketing Automation: Professional presence across all platforms • Lead Management: Never miss an opportunity with automated follow-up • Competitive Edge: AI-powered insights to outperform larger dealers • Cost Control: Reduce marketing spend while increasing effectiveness
Enhanced Sales Performance:• Used Car Profit Center: Maximize certified pre-owned and trade-in profitability • Brand Consistency: Maintain brand standards across all marketing • Integration with New Sales: Coordinate new and used car marketing efforts • Customer Retention: Keep customers within your brand family • Performance Reporting: Detailed analytics for manufacturer reporting

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Fleet & Wholesale Operations

Fleet Disposition

Large-Scale Vehicle Sales• Automated bulk listing creation • Wholesale channel optimization • Fleet buyer network access • Volume pricing strategies

Auction Integration

Auction Optimization• Optimal timing for auction consignment • Reserve price optimization • Condition documentation • Post-auction analysis

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Success Stories

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Regional Auto Group

“Steer Autos’ remarketing platform transformed our used car operations. We went from 45 days average time-to-sale to 28 days, while increasing our gross profit per vehicle by 33%. The automated lead nurturing alone generated an additional $50K in monthly revenue.” Jennifer Martinez, Used Car Manager
Results Achieved:
  • 38% faster inventory turnover
  • 217% increase in listing visibility
  • 91% improvement in lead conversion
  • $50K additional monthly revenue

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Premium Luxury Dealer

“For our high-end inventory, presentation is everything. Steer Autos’ AI-generated listings and professional photo optimization helped us command premium prices while reducing our marketing costs by 40%.” Robert Chen, General Manager
Luxury Market Impact:
  • 25% higher average selling prices
  • 40% reduction in marketing costs
  • 60% faster lead response times
  • 95% customer satisfaction scores

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Getting Started

Remarketing Assessment

Evaluate Your Current Process• Current sales velocity analysis • Market opportunity assessment • ROI projection • Custom strategy development

Platform Demo

See Remarketing in Action• Live platform demonstration • Sample listing optimization • Lead management walkthrough • Integration possibilities

Implementation Support

Launch Your Success• Complete setup and configuration • Team training and adoption • Performance monitoring • Ongoing optimization
Ready to Accelerate Your Sales? Steer Autos’ remarketing platform combines the power of AI with deep automotive industry expertise to maximize your sales velocity and profitability. Start your transformation today.